# In App Message

### ✨ Key Highlights

* Delivers messages **inside the app screen**.
* Supports **customizable content** (title, description, image, button actions).
* Flexible **scheduling** – send immediately, once, or based on campaign schedule.
* Provides **analytics** (views & clicks).

## 🎯 Create a Campaign

#### How to Create an In-app Message Campaign?

1. Go to **Campaigns → In-app Messages**.
2. Click **Create Campaign**.
3. Add a **Title, Message, Image** *(optional),* Set **Positive** and **Negative Buttons**.
4. Choose the **schedule** (date and time).
5. Save your campaign.

Once saved:

* The campaign appears in the **Campaign List**.
* Status will show **Scheduled** with the scheduled time.

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#### 1. Audience

* **Show to all users**
* **Show to a particular segment**

#### 2. Schedule

* **Start Date & Time** – When the campaign begins
* **End Date & Time** – When the campaign stops
* **Show Forever** – Always visible once the app is installed

#### 3. Display Type

* **Popup**
* **Banner**
* **Bottom Sheet**
* **Full Screen**

#### 4. Message Content

* Background color
* Add content (title, paragraph, button, image, video) via editor panel

👉 Click **Create Campaign** to finalize.

***

## 👀 Campaign Preview

The **middle section** shows a live preview of how your message will appear in the app.

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***

## 📋 Campaign Status

* **Scheduled**
  * Visible in campaign list with start date/time
  * Can **edit** or **delete**
* **Active** (on start date/time)
  * Status changes automatically
  * Date/time hidden
  * Can only **view**, **delete**, or **end** campaign
  * All user activity (views, clicks) is tracked in **Analytics**
* **Ended** (on end date)
  * Campaign stops automatically
  * No longer visible in the app

***

## 📊 Campaign Analytics

### **Stats Tab**

* **Viewed** – Number of times users saw the message
* **Dismissed** – Users who closed without interaction
* **Clicked** – Users who engaged with the CTA (buttons/links)
* **Split of Clicks** – Breakdown of clicks across multiple buttons/links
* **CTR (Click-Through Rate)** – % of users who clicked vs. total viewed

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***

### Overview Tab

Track how your in-app messages are performing with **detailed insights**:

* Campaign Name & ID
* Start & End Date
* Target Segment
* Message Preview (exactly how it appeared to users)

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## 📱 User Experience

* On app launch, system checks for campaigns:
  * **If 1 campaign →** show directly
  * **If multiple campaigns →** show earliest one first, then next after dismiss/click
  * **If none →** show nothing
* If new campaigns are created while app is running → shown only on **next launch**

***

## ❓ Frequently Asked Questions (FAQs)

1. **Can I schedule In-App Messages?**\
   Yes. You can set a start and end time for each campaign. Once scheduled, the message will automatically appear at the chosen time.
2. **Can I customize the design of the In-App Message?**\
   Yes. You can edit the **title, description, image, and buttons**. Additionally, colors, fonts, and styles can be customized to match your brand.
3. **What happens if multiple campaigns are active at the same time?**\
   If two or more In-App Messages overlap, the priority will be given based on the **latest scheduled campaign**. You can also control visibility by targeting specific audiences.
4. **How can I target my audience ?**\
   You can target users based on:
   * User behavior (app activity, clicks)
   * User profile (location, subscription plan, preferences)
   * Specific app events (login, purchase, etc.)
5. **Can I track the performance of my In-App Messages?**\
   Yes. Analytics include:
   * **Views** (how many users saw the message)
   * **Clicks** (how many users engaged with the buttons)
   * **CTR (Click-Through Rate)** for overall effectiveness
6. **Can users dismiss an In-App Message?**\
   Yes. Users can dismiss the message by clicking the **Close (X)** button. You can configure whether the message reappears on the next session or not.
7. **Is this feature available for all plans?**\
   In-App Messaging is available only for **Premium plan customers**.&#x20;
8. **Can I edit or delete a campaign after it's created?**\
   If status = Scheduled → You can edit or delete it.\
   If status = Active → You can delete, view and End it\
   If status = Ended → You can only delete it.