# App Install Banner
### How It Works
Once enabled, the banner appears for website visitors based on your targeting and timing settings.\
You can fully customize its text, design, placement, and visibility.
### Configuration Options
#### **Placement**
Choose where the banner appears:
* **Top** *(default)*
* **Bottom**
#### **Background Color**
* Defaults to your theme background
* Fully customizable using a color picker
#### **Title**
* Max **40 characters**
* Supports styling (Label Large by default)
* Editable color
#### **Description**
* Max **100 characters**
* Uses Body Small style by default
* Editable color
#### **CTA Button**
* Max **20 characters**
* Supports native-style button designs
#### **Page Targeting**
Control where the banner is shown:
* **All Pages** *(default)*
* **Specific Pages**
* Accepts URL expressions (e.g., `/products/*`)
#### **Device Targeting**
Choose which users should see the banner:
* **Mobile only**
* **Desktop only**
* **Both** *(default)*
#### **Trigger Delay**
When the banner should appear:
* **Immediately** *(default)*
* **After X seconds** (e.g., enter `60` for 1 minute)
#### **Display Frequency**
Set how often the banner reappears after dismissal:
* Accepts **minutes, hours, or days**
* Default: **24 hours**
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